Entries from January 2009 ↓

Corona Light Grows Up

Corona Light will soon be in a tall 12 oz. can. From the press release:

Corona Light Tall Can The new package, available in a 12-pack, will roll-out at retail in warm weather markets (Arizona, California, Colorado, Florida, New Mexico, Nevada and Texas) in December, with remaining U.S. markets to follow in early 2009.

“We are excited to add the new Corona Light 12 oz. can to our Modelo Brand portfolio,” said Bruce Jacobson, executive vice president of sales for Crown Imports, Corona’s U.S. importer.  “Corona Light is leading the imported light beer category, and this new package offers our wholesaler and retailer partners yet another high-end option for consumers to enjoy Corona Light at a wider variety of locations where bottles may not be offered.”

Their media rep was kind enough to send me a can so I can tell you that this can definitely is taller than a normal can. You’ll want to make sure you have a narrow enough can koozie for these.

Go Read Dr. Beer Love

Why? How about because John, one of the Beer Love duo, asked me to share a link to their blog with you? OK, if that’s not enough, how about that they have a mission statement posted right on their home page? Still not enough? How about that in said mission they use the word ‘tertiary’? Seriously, if that doesn’t seal the deal I don’t think we can be friends any more. Oh, also Dr. Beer Love has a whole slew of reviews and news for you to peruse.

Use TweepSearch to Find Twitter Users Interested in Beer

Based on the number of follow notices I get each day to @hailtheale, there’s a keg load of Twitter users interested in following beer people. Today, TweepSearch came out which lets you search for Twitter users by keywords in their bios. Want to know who has “beer” in their bio? Here you go.

Twitter Taste LIVE Beer This Saturday

On Saturday 1/17/09 at 8PM ET Twitter Taste LIVE (TTL) will hold their first beer event. The subject of the tasting is Introduction to Trappist Ales featuring Chimay Red, Chimay Tripel, Westmalle Dubbel, and Westmalle Tripel.

I couldn’t find much info. on the TTL site about the format, but it looks like you buy the aforementioned beers and someone will guide the tasting via Twitter updates which will show up on the event page. You can use their web interface to sign in to Twitter to post during the tasting and it will append your tweets with the #ttl hashtag. You could also just use your normal Twitter client and put the #ttl hashtag in there.

If you are interested, check out the event page, sign up, and obtain your ales. I’ll be attending and tweeting as @hailtheale.

Sea World and Busch Gardens Killing Kittens!!!

Well, not really, but getting rid of the free beer samples at the hospitality areas in both parks is tantamount to killing at least two kittens. While it has been a while since I’ve been to either park–this happens when you live too close to them–the free beer samples were a nice way to take a break from the screaming kids and other tourons.

I’m guessing that this is part of the A-B/InBev deal and the Busch Entertainment properties are positioning themselves for the inevitable sell-off. Still, I always liked the free beer. At first, I liked it for the obvious reason but then, as I came to appreciate beer more, I liked it because the hospitality areas had information about the beer, the brewing process, and A-B history.